Simply d is a new casual dining concept under the Delicious Group and is set to change the Public feels about fast food! In an Ever Growing F&B Market in Malaysia, the need to stay ahead of the game and to stay fresh is a priority. This has resulted to “Simply D – Fun, Fresh and Tasty”.
Simply D was born out of an idea from Delicious CEO, Steve Allen and his love for Malaysia and its amazing array of food. With a simple Menu comprising of mix and match pastas, burgers, and cakes, it lets the crew concentrate on serving a new type of fast food to the Malaysian Market. With Fresh and unprocessed ingredients unlike those associate with fast food, Simply d is indeed simple, unfussy, fast, fresh, great in value but first and foremost, tasty.
The concept is easy, Simply d to serve fresh, tasty food in a fun environment with simple but great service! The design concept is based on Malaysian culture of eating western food and a style of service currently missing in Malaysia.
Steve Allen personally trained all simplyd staff to be chefs, as well as waiters, baristas and personalities. This is where simply d Staffs stands out from the rest. In everything it does, it is done following a simple mantra, fun fresh tasty!
Simply D Signature Foods are: Salted egg pumpkin fusili, Classic Beef Burger, Coconut Pandan Cake.
The first Simplyd was opened in July 2014 in NU Sentral Mall, Followed by The Curve and AvenueK.
Thank you Simply D for having me at the Event! It was a fun night and totally enjoyed all the fresh food!
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